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Thread: Microsoft takes on the iPad yet again, in its latest tablet commercial

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    Default Microsoft takes on the iPad yet again, in its latest tablet commercial



    Microsoft isn't letting up on its release of commercials shunning the iPad and touting its own Windows RTTablets.

    The latest commercial from Redmond compares the thin form factor of the ASUS VivoTab (.32 inches) vs. the iPadís .37 inches. Microsoft also doesnít forget to point out the weight of the lighter ASUS tablet (1.16 lbs.) vs. the iPadís 1.44 lbs.

    After drooling over the ASUS' hardware and mentioning that you donít need a micro SD card adapter, as the VivoTab has one built in, Microsoft begins to talk about their own operating systemís capabilities. Windows RTís ability to multitask in snap view and ability to print to a larger array of printerís without the need of Airplay, are all mentioned.

    Sure, the company doesn't mention the lack of Windows Store apps, but itís a Microsoft commercial, so get used to it.

    Check out the latest commercial and let us know what you think!

    Source: Windows Videos

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    why poking someone when they have the lack of support anyway i liked the music in the video

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    well, microsoft may not have the huge app selection apple has, but it has HUGE advantage over compatibility of various devices... webcams to portable hdds and printers... what not.... u never need to think of compatibility cause they're all made for windows... and widely available

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    Making something complicated is always easier than making something simple. Microsoft tablet need to put in a lot of brushing and buffing. But they do seem to be on right direction so far.

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    Quote Originally Posted by zunaid View Post
    well, microsoft may not have the huge app selection apple has, but it has HUGE advantage over compatibility of various devices... webcams to portable hdds and printers... what not.... u never need to think of compatibility cause they're all made for windows... and widely available
    Defeats the purpose of tablets. MS needs to realize that people are not looking for a desktop experience in a tablet.

    Their recent ad campaign for their devices has been very...desperate. Trying to attack other products head on where as their own offerings are subpar.

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    Quote Originally Posted by aayman View Post
    Defeats the purpose of tablets. MS needs to realize that people are not looking for a desktop experience in a tablet.

    Their recent ad campaign for their devices has been very...desperate. Trying to attack other products head on where as their own offerings are subpar.
    Same is true for Apple's "I'm a Mac" ads.

    People used to bash MS for not making counter ads. Now they are doing it, people are bashing for making them. Very funny.
    The abuse of greatness is when it disjoins remorse from power.
    Please do not PM me for support. You will NOT get a reply. Post in the relevant forum section.

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    Quote Originally Posted by CvP View Post
    Same is true for Apple's "I'm a Mac" ads.

    People used to bash MS for not making counter ads. Now they are doing it, people are bashing for making them. Very funny.
    I'm a Mac did not do direct product vs product. Huge difference between what that was and what these are.

    The $150 Lumia vs S4 is yet another attempt of fail. Somehow they forgot about their own $450-550 Lumia 920. Their other ads are an insult to the owners of non-MS phones, and they somehow expect people to switch after that lol.

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    Quote Originally Posted by aayman View Post
    Defeats the purpose of tablets. MS needs to realize that people are not looking for a desktop experience in a tablet.

    Their recent ad campaign for their devices has been very...desperate. Trying to attack other products head on where as their own offerings are subpar.
    but they are... at least i think they are.... cause why else are there so many 'light' productivity apps on all the platforms... by productivity, i dont necessarily mean photoshop level, but powerpoint and spreadsheets and heavy browsing, etc.
    now try think u had the Mac OSX OS in the iPad form factor, no need to carry around 2 devices anymore, right. it serves both as a consuming device as well as productive device. thats what the surface pro is doing. if somehow, the surface pro had a 8-10 hour battery life[comparable to tablets] and a leaner price like $500-$700, it would have done better [i think].

    and as for the advert,
    well, sth new isn't always sth which is essentially bad. what i mean is direct product vs product maybe the new bashing these giants will go for from nowadays... after all, these are advertisements where lying is the name of the game... apple enjoyed market lead for time and again and rightly so, but now, microsoft is just trying, i dont know, trying a new 'direct' approach. u see, this way, twice as many people will see their ads. apple folks will want to see what bs MS has come up with this time whereas MS blokes will see whether windows truly outdid apple. and the ads are funny and has a clean look to them. i like....

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    Quote Originally Posted by zunaid View Post
    but they are... at least i think they are.... cause why else are there so many 'light' productivity apps on all the platforms... by productivity, i dont necessarily mean photoshop level, but powerpoint and spreadsheets and heavy browsing, etc.
    now try think u had the Mac OSX OS in the iPad form factor, no need to carry around 2 devices anymore, right. it serves both as a consuming device as well as productive device. thats what the surface pro is doing. if somehow, the surface pro had a 8-10 hour battery life[comparable to tablets] and a leaner price like $500-$700, it would have done better [i think].

    and as for the advert,
    well, sth new isn't always sth which is essentially bad. what i mean is direct product vs product maybe the new bashing these giants will go for from nowadays... after all, these are advertisements where lying is the name of the game... apple enjoyed market lead for time and again and rightly so, but now, microsoft is just trying, i dont know, trying a new 'direct' approach. u see, this way, twice as many people will see their ads. apple folks will want to see what bs MS has come up with this time whereas MS blokes will see whether windows truly outdid apple. and the ads are funny and has a clean look to them. i like....
    You are making one flawed assumption, people do not buy tablets to replace notebook computers. They are more of an entertainment device whereas notebooks are productivity devices. So it won't make sense for people to pay $1000 for an entertainment device whereas they can just have the same (actually better) experience for $600.

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    well, maybe not right 'now' now, but in the very close future. the way cell phones have grown in terms of power and size, its easily replacing tablets and tablet's popularity grew very recently after the original ipad. it did everything right and brought sth new and was a instant hit. so anyways, maybe the tablet form factor will now replace the notebook in some ways[not completely]. and i need to ask a obvious question and that is "What is meant by productivity apps/software [which we use normally, not photoshop or sth heavy duty cause i'm sure even notebooks aren't enough for those] which keeps the notebooks out of tablet's reach"
    so yeah, i believe that the 'role' assigned to these form factors are evolving and so intel with its 'ultrabook' push and 'microsoft' with its surface pro concept is kinda leading us into the future.... or at least they are trying... cause apple sure ain't doing much innovating these days.

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    By productivity I meant the type of stuff that you do in a laptop, work-related, large typing etc. Whereas by entertainment I meant a much higher focus on media consumption rather than work. Tabs have their productivity aspects as well, but it's a media consumption device first and foremost.

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    Quote Originally Posted by aayman View Post
    You are making one flawed assumption, people do not buy tablets to replace notebook computers. They are more of an entertainment device whereas notebooks are productivity devices. So it won't make sense for people to pay $1000 for an entertainment device whereas they can just have the same (actually better) experience for $600.
    You are right if you live in the past. 5/6 years future, your phone will replace your tablet AND laptop let alone tablet replacing laptop.
    This is the near future [ http://blog.surface.com/b/surface/ar...with-less.aspx ] for surface (now), ipad/nexus (near future).

    The only thing that will survive (as a niche) is desktop for its raw horsepower.
    The abuse of greatness is when it disjoins remorse from power.
    Please do not PM me for support. You will NOT get a reply. Post in the relevant forum section.

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    5-6 years future is 5-6 years away, who in the world buys tablets for 5-6 years lol. What happens then doesn't mean anything right now, and currently MS' offerings in the tablet space are junk and their phones aren't getting any traction either. They better adapt fast instead of directly shoving down their idea of the future right now.

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    Quote Originally Posted by aayman View Post
    5-6 years future is 5-6 years away, who in the world buys tablets for 5-6 years lol. What happens then doesn't mean anything right now, and currently MS' offerings in the tablet space are junk and their phones aren't getting any traction either. They better adapt fast instead of directly shoving down their idea of the future right now.
    I said in 5/6 years, phones replacing laptops. Starting from haswell, tablets will start to replace laptops slowly and the pace will only increase as time goes by.
    The abuse of greatness is when it disjoins remorse from power.
    Please do not PM me for support. You will NOT get a reply. Post in the relevant forum section.

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    I agree with CvP. Phones replacing laptops, tablet replacing laptops. But it will take time.

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    Quote Originally Posted by aayman View Post
    By productivity I meant the type of stuff that you do in a laptop, work-related, large typing etc. Whereas by entertainment I meant a much higher focus on media consumption rather than work. Tabs have their productivity aspects as well, but it's a media consumption device first and foremost.
    so yeah, large typing... well, look at the lenovo yoga and Dell with its own 180 degree hinge ultrabook. or hybrid. whatever they are called now. what i am trying to say here is the roles that these form factors were given were due to their performance limitations and other physical aspects. but as the performance drastically improves, so does their role cause it costs more money to produce faster chips/cpu and speeder rams and cram them into those tiny spaces and that increases the price of the devices. and as the price of the devices increases, so must evolve their role or why else will someone buy a tab for only consumption for so much money when notebooks are getting cheaper by the dozen. i mean, u can get a good i3 notebook for $600. but when touch panels for notebooks gets cheaper, the windows 8 touch will become more comfortable to use and ultrabooks and hybrids will see greater growth. i think that it might be the future.

    and yes, i completely understand what u mean. tabs are for consumption and kind of will always be. maybe. and i can even argue with myself saying that [best] phones cost $600, [better]tabs cost $600 and also [moderate]notebooks costs $600 and they have have their unique roles.... but i still think that Windows 8 is a great step towards the future[which was the initial point of this whole discussion]. touch has been in our minds from the 'minority report' days or even before that so kudus to windows.

    and i take back what i said about apple. they are still very much in the 'innovating' game. i freaking loved the new mac pro with its cylindrical shape. i am genuinely wondering how they managed to fit dual firepro gpu, intel xeon into that small space and still keep it running cool. must be some system on chip/motherboard. and the asthetics... man, i loved it. and saw the new iOS 7 as well, liked it also... so yeah, big thumbs up for apple.

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    >I said in 5/6 years, phones replacing laptops. Starting from haswell, tablets will start to replace laptops slowly and the pace will only increase as time goes by.

    Not about to happen for anyone who actually uses one for you know, working.

    Most IT related tasks save for lolemailing is a pain in the §§§ from small screens.

    SoL? No. Efficient shells? No. Pain in the §§§ to emulate? Yes.

    0/10.

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    Quote Originally Posted by Codex View Post
    >I said in 5/6 years, phones replacing laptops. Starting from haswell, tablets will start to replace laptops slowly and the pace will only increase as time goes by.

    Not about to happen for anyone who actually uses one for you know, working.

    Most IT related tasks save for lolemailing is a pain in the §§§ from small screens.

    SoL? No. Efficient shells? No. Pain in the §§§ to emulate? Yes.

    0/10.
    Read the link. It is already happening little by little.

    Someone doing 3D design/writing big programs/compiling etc is work. Someone reading emails, creating docx/xlsx/pptx or using some enterprise software/internal website is also work.
    The thing is, later outnumbers the former by a HUGE margin. So yes, for you and me, a phone wont replace it anytime soon.

    But when a phone will be able to power triple monitor using WiDi while giving core i7 level performance, yes, phones will start to replace tablets/laptops for us also.

    PS: posting the link again: http://blog.surface.com/b/surface/ar...with-less.aspx

    edit: there is a product by someone (I totally forgot who/what) where you can put your phone in a display and it becomes a tablet.

    Imagine a phone with a power of core i5/7 that you can plug-in to a tablet size display to have a bigger display.
    And when on desk, plugging in the phone to a dock and it will run your triple monitor setup along with keyboard/mouse etc.

    This is inevitable.
    Last edited by CvP; June 15th, 2013 at 01:54.
    The abuse of greatness is when it disjoins remorse from power.
    Please do not PM me for support. You will NOT get a reply. Post in the relevant forum section.

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    If you have to plug it into a large monitor workstation, that defeats the purpose already.

    Not to mention you then have to deal with things like corporate security and access on mobile devices, which is yet another pain in the §§§.

    Sure, devices are getting smaller, but if you take a minute to notice, so are their feature sets. Most of these tablets/phones can barely match a legacy, dumb desktop in usefulness, and even then, it's a crapshoot.

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    Quote Originally Posted by Codex View Post
    If you have to plug it into a large monitor workstation, that defeats the purpose already.
    No, it doesn't. It means you don't need to manage 4/5 different computers. Instead your computer travels with in the most convenient form you whether you work or play or sleep.

    Quote Originally Posted by Codex View Post
    Not to mention you then have to deal with things like corporate security and access on mobile devices, which is yet another pain in the §§§.
    That is already being taken care of using domain, tpm, remote wipe (only corporate data) etc.
    As the end user, it will not be your headache.

    Quote Originally Posted by Codex View Post
    Sure, devices are getting smaller, but if you take a minute to notice, so are their feature sets. Most of these tablets/phones can barely match a legacy, dumb desktop in usefulness, and even then, it's a crapshoot.
    They started with smaller feature sets but it is growing and it will keep growing.

    A huge room size super computer can provide you LOTS of features your desktop cant. But you don't use that? Why? because desktop's power is enough. In a few years, tablet's power will be enough and in a few more, a phone's...
    The abuse of greatness is when it disjoins remorse from power.
    Please do not PM me for support. You will NOT get a reply. Post in the relevant forum section.

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