Thursday, 12 Mar 2009 13:00
The winner Steve Long
Capcom's Resident Evil body part stunt goes slightly wrong. Police are called and limbs go missing.
To mark the launch of Resident Evil 5, Capcom Europe held a competition in Central London this morning that involved competitors collecting bloody hidden body parts.
A winner was crowned, Steve Long, a 26-year-old IT consultant from North London. His prize will consist of a holiday for two to Africa.
However, the publicity stunt went wrong due to a number of the replica body parts going missing. Three heads, three torsos and twelve limbs were hidden at a number of London locations, but only two heads, one torso and six limbs were returned across the Westminster Bridge winning line.
Organisers are concerned that the remaining fake body parts might be mistaken for the real thing, sparking alarm. A Capcom spokesperson commented:
"The body parts are very realistic and we don't want people to be alarmed by them. They've all been taken from their original positions, but we now have no idea where they are.
"If you have them, please either return them, or dispose of them in a responsible and careful manner. In addition, chicken livers were used for added gore, and, uncooked, they can be dangerous."
The winner, Steve Long, who adorned himself with body parts, added:
"Some of the parts we found were horrifically gory. They had been hidden well, but they were definitely realistic enough to be confused with the real thing."
The treasure hunt was almost put to a premature stop as horrified passers-by complained to the police. Officers arrived at the winning line on Westminster Bridge in view of the Houses of Parliament, but no charges were made.
Negative Gamer reports that the competition was a muted affair, with individuals nonchalantly walking around with bloody limbs under their arms.
If you have any bloody replica body parts, please dispose of them responsibly.